.png)
.png)
Won 3rd place amongst 230 teams through an online event. Presented in front of 3 judges and over 1500 audience members to present the prototype and receive a monetary award. The organizers of the event also donated $600 to a non-profit organization as part of the award.
Due to the nature of the competition with its super short timelines. The research was something that my team and I might have spent a bit too much time on when we should have focused on building. Research can come afterwards in terms of validating the usability of the product.
I learned how to leverage my team members’ strengths by defining their roles based on their past experience, current skills, and their natural inclination for design.
This was a group effort
Create a mobile app that helps mobilize youth leaders working towards equity.
How might we provide a more intuitive experience for Asian immigrant women on starting their own business?
A mobile app that enables young Korean-Canadian entrepreneurs to expand their network through live video conversations where they can find like-minded entrepreneurs and share resources to start or grow their business.
.gif)
Design & Content Coordinator @ CRL
As Team Leader I went with the approach of a very simple design process due to our constraint of 7 days to complete a prototype from scratch.
With the limited amount of time for the project, I utilized a mind map exercise to lay out all of the assumptions around the problem with the team.
Uncovered a powerful insight around Korean mental health problems being passed down to each generation. Entrepreneurship is a game of mental rigour.
Uncovered a powerful insight around Korean mental health problems being passed down to each generation. Entrepreneurship is a game of mental rigour.
Red culturally represents imagery from Korean culture and artwork.
Experimented with English adjectives, Korean terms and came up with Yongi.
Experimented with English adjectives, Korean terms and came up with Yongi.
Made the prototype on Adobe XD.
Through this competition, I learned how to plan and execute each role for my team by gathering and prioritizing the requirements we needed to focus on and clearly defining our vision for our platform.
Through this competition, I learned how to plan and execute each role for my team by gathering and prioritizing the requirements we needed to focus on and clearly defining our vision for our platform.
.png)
Creative Director @ Adobe
